Executive Assistant to the CEO
Layla Mueller is the executive assistant to the CEO Olaf Kretschmar.
The fashion designer and daughter of a Broadway musical actress and a stage manager, Layla was born with a flair for interpreting innovative possibilities in the context of the creative industries. In addition to her studies in fashion design, her career in the fashion industry began with first jobs in New York and then Helsinki, where as production assistant for the first Helsinki Fashion Week she acquired a wide range of skills in the areas of interdisciplinary design and event management. Back in Berlin, she became known for her talent to combine technology, music and fashion in a unique and interactive way. Layla created a Fashiontech collection which caused a sensation, and founded her own sustainable jewellery label. At the same time, her passion for the creative industries led her to become event manager for the wearable tech conference Wear It Innovation Summit, speaker relations manager at Most Wanted: Music and project manager/ consultant at studio MM04.
Always by her side: her poodle Bodhi.