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Sprechstunde Musikwirtschaft “How to build strong communities – benefits and challenges of community work”

In diesem Workshop stellte Steffen Geldner TikTok als Vermarktungstool für Musiker*innen vor. Digitale Selbstvermarktung hat sich in den letzten Jahren grundsätzlich verändert. War es früher möglich, durch gute Inhalte schnell organisch zu wachsen, hat aufgrund der algorithmus- und datengetriebenen Plattformen das Marketing von Musikcontent stark an Komplexität zugenommen. Bei TikTok besteht (noch) die Chance, organisch und ohne Einsatz von großen Budgets schnell zu wachsen.

Music Industry Talk “Creative Machines – Tech Music & AI”

Also in this talk we want to dedicate ourselves to new technologies and their use in the music industry. In particular, it will be about the interaction of music, soundscapes and installation art with the help of artificial intelligence – AI.

Music Industry Talk “Digital music marketing with TikTok?”

In this workshop, Steffen Geldner presented TikTok as a marketing tool for musicians*. Digital self-marketing has changed fundamentally in recent years. While it used to be possible to grow quickly organically through good content, the marketing of music content has become much more complex due to algorithm- and data-driven platforms. With TikTok there is (still) the chance to grow fast organically and without using big budgets.

Job Offer: Berlin Music Commission is looking for a student assistant (m/f/d) in the field of project and network management

Berlin Music Commission sucht Community Manager*in (m/w/d) ab sofort

Job Offer: Berlin Music Commission is looking for a student assistant (m/f/d) in the field of project and network management.

Berlin Music Commission sucht Community Manager*in (m/w/d) ab sofort

Music Industry Talk “Anti-racism work in the music industry How can we create racism-free spaces?”

How can you, as an actor, sensitize yourself to this and thus contribute to making concerts and festivals safer or racism-free places? This is the question addressed by the music industry discussion session “Anti-racism work in the music industry – How can we create racism-free spaces?

Sprechstunde Musikwirtschaft “Das bestgehütete Geheimnis der Berliner Förderlandschaft: Coaching BONUS”

Do you already know about Coaching BONUS? Coaching BONUS is a support programme initiated by the state of Berlin that is explicitly aimed at start-ups and small and medium-sized enterprises (SMEs) with the goal of sustainably reducing structural hurdles due to the size of the company, the number of employees and their qualification structure. With a non-repayable grant of up to 80% and a selected group of management consultants, Coaching BONUS provides “help for self-help”. Coaching BONUS is explicitly aimed at Berlin’s entrepreneurs in the creative industries and covers all subject areas and business phases, including for example:
Am 09.11. hielten Thor Hagedorn und Luana Madikera von der IRL- und Metaverse Eventfirma Diasporic Arts Alliance und der Tropical Bass Band La Byle als Teil der Most Wanted: Music einen Talk/ Workshop zum Thema “Creating Metaverse Experiences” und gingen auf ihre Erfahrungen mit Metaverse Konzerten ein.

Darauf baute die Sprechstunde Musikwirtschaft “How to: Perform in the Metaverse!” am 17.11.2022 um 10 Uhr auf. Hier gingen Christine Seraphin (Diasporic Arts Alliance) und Thor Hagedorn (DAA, La Byle) darauf ein, welches Basiswissen, welche Technologie und welches Metaverse das Richtige sein könnte.

Sprechstunde Musikwirtschaft “How to: Perform in the Metaverse!”

Das Metaverse und die zahlreichen Möglichkeiten des Web3 sind auf Twitter Foren wie Facebook Posts ein viel besprochenes Thema. 27 Millionen Spieler konnten das “Astronomical” Konzert von Travis Scott im Jahre 2020 bei Fortnite an mehreren Tagen bestaunen. Doch seit den letzten Jahren bieten zahlreiche Indie Entwickler Optionen für DJ und Livemusik im Metaverse an.

Am 09.11. hielten Thor Hagedorn und Luana Madikera von der IRL- und Metaverse Eventfirma Diasporic Arts Alliance und der Tropical Bass Band La Byle als Teil der Most Wanted: Music einen Talk/ Workshop zum Thema “Creating Metaverse Experiences” und gingen auf ihre Erfahrungen mit Metaverse Konzerten ein.

The metaverse and the many possibilities of Web3 are a much discussed topic on Twitter forums and Facebook posts. 27 million players were able to marvel at Travis Scott’s “Astronomical” concert in 2020 on Fortnite over several days. But for the past few years, numerous indie developers have been offering DJ and live music options in the Metaverse.

On 09.11, Thor Hagedorn and Luana Madikera from IRL and Metaverse event company Diasporic Arts Alliance and Tropical Bass Band La Byle gave a talk/workshop on “Creating Metaverse Experiences” as part of Most Wanted: Music and went into their experiences with Metaverse concerts.

Building on this, the Music Business Talk session “How to: Perform in the Metaverse!” on 17/11/2022 at 10am. Here Christine Seraphin (Diasporic Arts Alliance) and Thor Hagedorn (DAA, La Byle) addressed what basic knowledge, technology and metaverse might be right for you.

Sprechstunde Musikwirtschaft “Awarenessarbeit im Eventmanagement: Wie können wir sicherer Orte schaffen?”

How to make clubs, bars, music venues etc. a safer place where everyone feels more comfortable as an actor in the night culture, we worked out together with Johanna Bauhus (Safe the Dance; Ladies&Ladys Label) in the consultation session “Awareness work in event management: How can we create safer places?” on Thursday, 27 October from 10 am.